Peter Carl Beamer was born in Cleveland, Ohio, November 17, 1871, the son of Peter and Elizabeth (Rice) Beamer. He had a common school education.
He went to California and remained there three years; he then headed to Indiana and took up cycling, then made a trip across US and Old Mexico on bike, taking 14 months. He then started from New York for an anticipated 3-year trip on bicycle around the world. (Men of Hawaii)
“Beamer sailed from San Francisco on July 2, 1899. His passage to Honolulu cost him exactly $15, the tip he gave the steward who smuggled him aboard and fed him.”
“Two events of note happened while his ship was enroute. The volcano, Mauna Loa, erupted. And, in the Philippines, Dewey’s forces took Manila.”
“When Beamer’s ship arrived at Honolulu, the city was in a turmoil because of the eruption on the Big Island. Pete Beamer himself was in a turmoil when he discovered that the immigration department had a rule which for bade anybody to land unless he possessed $50.”
“He did not possess $50. Or anything like that sum. So he stayed aboard all day, and tiptoed ashore at nightfall.” (Drury)
“Beamer and his friend bicycled from the Hilo docks to the volcano where, when the going got rough, they cached their bikes and began hiking after dark to the firepit of Halemaumau.”
“En route to Pele’s home, they lost their way in the fern jungles, and for five days wandered along back trails before they were found by a man on horseback. Their shoes were worn out and they had tied blankets around their feet to give some protection against the sharp lava rocks.”
“They were exhausted from constant walking and exposure when reflected. They were taken to Hilo for medical treatment”. (Apple) “By the time Mr. Beamer’s feet healed and he had recovered from the ordeal, his ship had sailed for Manila.” (SB Sept 18, 1967)
“While wailing the arrival of a boat which would enable him to continue his journey around the world, Pete taught bicycling to the Hawaiians. Soon the bicyclists wanted bicycles too, and he started importing and selling bicycles. This led to the need for a bicycle repair shop.”
“So, according to Pete Beamer’s eldest son, ‘He bought tools and more tools. You know how it is when you start buying tools. You always think you need more. The more tools he had, the more tools he needed. Pretty soon he had a hardware store.” (Apple)
Beamer opened his store in 1901 “into the red-fronted location on Kamehameha Avenue that became an institution, expanding his stock to a full line of hardware and tools.” “He advertised his establishment as ‘the store that has things’ – and lived up to the letter of it. He took pride in filling such exotic mail orders as ‘a cup of Kalapana black sand.’” (SB Sept 18, 1967)
“He calls it ‘The Store of Three Wonders.’ A notice in the window explains: ‘You wonder if we have it. We wonder where it is. Everybody wonders how we find it.’” (Drury)
“In the early years, he had an immediate and long range impact on Big Island retailing. He set the first fixed-price policy in Hilo, a radical departure from the prevailing Oriental system of bargaining to a compromise between buyer and seller.”
“But the old red-fronted store was only the beginning of Beamer’s business success. Eventually, the cigar-chewing, unpretentious man founded or owned major shares in American Trading Co., Realty Investment, Hilo Motors, Hilo Electric light Co. and many other firms.”
“He also quietly loaned money to a number of Hiloans, who established their own businesses – some of them still flourishing. In later years, his store was little more than a bobby and his interests turned to philanthropy, supporting virtually every worthy cause in Hilo.” (HTH June 8, 1980)
Beamer met the widowed Helen (Desha) Siemsen while living in Hilo, and the two were married May 25, 1911. (Salā) “Helen Desha Beamer came from a well known island family.”
“Her parents were Isabella Kalili and George L Desha. Helen was born in Honolulu on Sept. 8, 1881 and was graduated from Kamehameha School for Girls in 1900 as part of the first graduating class.” (HTH June 8, 1980) Pete Beamer “became the patriarch of a famous music and hula clan in Hawaii”.
By 1912, Beamer had legally adopted Helen’s three children by Charles Francis Siemsen [Milton Hoʻolulu Desha Siemsen; Francis Kealiʻinohopono Desha Siemsen; and, Harriet Kekāhiliokalani Leilehua Desha Siemsen]. The two together also gave birth to Peter Carl Kaleikaʻapunihonua Desha Beamer, Jr. and Helen Elizabeth Kawohikūkapulani Desha “Baby” Beamer. (Salā)
“Helen Desha Beamer died in 1952 at the age of 71 and Peter C. Beamer Sr’s death occurred in 1967 at the age of 95.” (HTH June 8, 1980)
“It will be hard to imagine Hilo without Pete Beamer. He was Hilo. He was a living legend. I’m sorry he won’t be with us to see the first direct jet flights come to Hilo in a couple of weeks because I know he’d be there with that cigar in his mouth if he could be.”
“He did so much for the economic development of this community. There are thousands of people and many organizations which have benefited from his generosity. His kind deeds were even more meaningful because he accomplished them without any publicity and without fanfare.” (Hawaii County Chairman, Shunichi Kimura, Star Bulletin, Sep 17, 1967)
