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March 27, 2019 by Peter T Young 1 Comment

Hawaiʻi’s Visitor Industry

It is believed that Hawai‘i’s first accommodations for transients were established sometime after 1810, when Don Francisco de Paula Marin “opened his home and table to visitors on a commercial basis …. (in) ‘guest houses’ (for) the ship captains who boarded with him while their vessels were in port.”

In Waikīkī, in 1837, an ad in the Sandwich Island Gazette newspaper extended an invitation to visit the new “Hotel at Waititi” (as Waikīkī was sometimes called) – the exact location of this first hotel was not given, however it remained in business for only a few years.

In the 1870s, another foreign resident, Allen Herbert, turned his home into a family resort. Herbert’s enterprise broadened its appeal by welcoming ladies and children. In 1888, this became Waikīkī’s second hotel – The Park Beach Hotel.

In 1893, the first famous Waikiki hotel opened. George Lycurgus, leased Herbert’s premises, renamed the hotel “Sans Souci” (“without care”) and turned it into an internationally known resort to which visitors like the Scottish author Robert Louis Stevenson were attracted (the beach, there, is still named for it.)

When Hawaiʻi became a US territory (June 14, 1900,) it was drawing adventuresome cruise ship travelers to the islands. Hotels blossomed, including Waikiki’s oldest surviving hotel, the Moana Hotel, in 1901.

However, the tourists stopped coming – possibly because Honolulu was swept by bubonic plague in 1899 and 1900. There were reports that Los Angeles was anticipating a bumper crop of tourists for the winter of 1902. Competition had already begun.

Over the decades, promotional efforts grew and so did the number of tourists.

In 1917, the Hau Tree was purchased and expanded – the buyers renamed it the Halekulani (“House Befitting Heaven.”) The Royal Hawaiian Hotel opened on February 1, 1927.

During the 1920s, the Waikīkī landscape would be transformed when the construction of the Ala Wai Drainage Canal, begun in 1921 and completed in 1928, resulted in the draining and filling in of the remaining ponds and irrigated fields of Waikīkī.

In 1941, a record year, in which 31,846 visitors arrived, World War II brought an abrupt end to tourism in Hawaiʻi. Three years later, the Chamber of Commerce began bringing it back to life with a Hawaiʻi Travel Bureau (now HVCB.)

An important priority was to get the ocean liner “Lurline” back in the passenger business after her wartime duty. In the spring of 1948, with an enthusiastic welcome by some 150,000 people and an 80 vessel escort, she steamed into Honolulu Harbor to reclaim her title as “glamour girl of the Pacific.”

Also In 1948, American President Lines resumed flying the Pacific and scheduled air service was inaugurated to Hawaiʻi.

1959 brought two significant actions that shaped the present day make-up of Hawai‘i, (1) Statehood and (2) jet-liner service between the mainland US and Honolulu (Pan American Airways Boeing 707.)

These two events helped guide and expand the fledgling visitor industry in the state into the number one industry that it is today.

Tourism exploded. Steadily during the 1960s, 70s and 80s, the millions of tourists added up, and Hawai‘i was learning to cope with the problems of success. The yearly visitor arrivals total peaked at nearly 9.4-million people in 2017.

Tourism is the activity most responsible for Hawaiʻi’s current economic growth and standard of living.

Although many emerging industries – such as technology, film, health & wellness, professional services, specialty products and others – show great promise for the future, Hawaiʻi’s economy will likely depend on the activity generated by visitor activity for years to come.

Hawai‘i Tourism Authority (HTA) has been adjusting to deal with both the short-term challenges facing Hawai‘i’s tourism industry and the longer-term challenge of achieving a healthy and sustainable industry that provides maximum benefits to Hawai‘i’s community.

I was happy to have served for four years on the Hawaiʻi Tourism Authority.

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Pan_American-707-Aloha_Tower-EBay

Filed Under: Economy, General Tagged With: Don Francisco de Paula Marin, George Lycurgus, Hawaii, Hawaii Tourism Authority, Tourism, Visitor Industry, Waikiki

May 2, 2017 by Peter T Young Leave a Comment

Timeline Tuesday … 1960s

Today’s ‘Timeline Tuesday’ takes us through the 1960s – first homes in Hawai‘i Kai, Land Use Commission formed, visitors to Hawai‘I hit 1-million and Hawai‘i Five-O debuts. We look at what was happening in Hawai‘i during this time period and what else was happening around the rest of the world.

A Comparative Timeline illustrates the events with images and short phrases. This helps us to get a better context on what was happening in Hawai‘i versus the rest of the world. I prepared these a few years ago for a planning project. (Ultimately, they never got used for the project, but I thought they might be on interest to others.)

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Timeline-1960s
Timeline-1960s

Filed Under: Buildings, Economy, General, Place Names, Prominent People Tagged With: Arizona Memorial, Capitol, Don Ho, Hawaii, Hawaii Five-O, Land Use, Visitor Industry

June 27, 2015 by Peter T Young Leave a Comment

West Maui

Maui captured “Best Island in the World” honors in the annual Conde Nast Traveler Readers’ Choice Awards Poll nearly twenty-years in a row. Readers rave about this “veritable paradise,” calling it a “combination of tropical ambience and American comforts.”

Maui is known for its beaches and water activities, and the west side boasts some of the most beautiful shores in Hawaiʻi, and it also has the distinction of having some of the most beautiful sunset views on the planet.

West Maui is the second most visited place in Maui – (behind the beaches) – a combination of natural scenic beauty, white sandy beaches, lush green uplands, and near-perfect weather, rich culture and a good serving of Hawaiian history in its sunny shores.

In West Maui, you can head to the beach, be captivated by the beauty of its natural scenes and marine life, visit the different historical attractions, and immerse yourself in the local art and culture.

West Maui has experienced six major historical eras, from its days as an ancient Hawaiian Royal Center, capital and home of the Hawaiian Monarchy, home to Missionaries, Landing/Provisioning for Whalers, the Sugar and Pineapple Plantation era and now Tourism.

All of these historical eras are still visible in West Maui today.

West Maui has played an important role in the history of Maui and the neighboring islands of Molokai, Lānaʻi and Kahoʻolawe, with West Maui serving as the Royal Center, selected for its abundance of resources and recreation opportunities, with good surfing and canoe-landing sites being favored.

Probably there is no portion of the Valley Isle, around which gathers so much historic value as West Maui. It was the former capital and favorite residence of kings and chiefs.

After serving for centuries as home to ruling chiefs, West Maui was selected by Kamehameha III and his chiefs to be the seat of government; here the first Hawaiian constitution was drafted and the first legislature was convened.

Hawai‘i’s whaling era began in 1819 when two New England ships became the first whaling ships to arrive in the Hawaiian Islands. Over the next two decades, the Pacific whaling fleet nearly quadrupled in size and in the record year of 1846, 736-whaling ships arrived in Hawai’i.

West Maui was the port of choice for whaling ships. Central among the islands, West Maui was a convenient spot from which to administer the affairs of both Hawaiian and foreigner.

Since the anchorage was an open roadstead, vessels could always approach or leave it with any wind that blew. No pilot was needed here. Vessels generally approached through the channel between Maui and Moloka‘i, standing well over to Lanai, as far as the trade would carry them, then take the sea breeze, which would set in during the forenoon, and head for the town.

In November 1822, the 2nd Company from the New England missionaries set sail on the ‘Thames’ from New Haven, Connecticut for the Hawaiian Islands; they arrived on April 23, 1823 (included in this Company were missionaries Charles Stewart, William Richards and Betsey Stockton – they were the first to settle and set up a mission in West Maui.)

The Christian religion really caught on when High Chiefess Keōpūolani (widow of Kamehameha I and mother of future kings) is said to have been the first convert of the missionaries in the islands, receiving baptism from Rev. William Ellis in West Maui on September 16, 1823, just before her death.

In 1831, classes at the new Mission Seminary at Lahainaluna (later known as Lahainaluna (‘Upper Lahaina’)) began. The school was established by the American Board of Commissioners of Foreign Missions “to instruct young men of piety and promising talents” (training preachers and teachers.) It is the oldest high school west of the Mississippi River.

Per the requests of the chiefs, the American Protestant missionaries began teaching the makaʻāinana (commoners.) Literacy levels exploded.

From 1820 to 1832, in which Hawaiian literacy grew by 91 percent, the literacy rate on the US continent grew by only 6 percent and did not exceed the 90 percent level until 1902 – three hundred years after the first settlers landed in Jamestown – overall European literacy rates in 1850 had not been much above 50 percent.

Centuries ago, the early Polynesian settlers to Hawaiʻi brought sugar cane with them and demonstrated that it could be grown successfully.

It was not until 1823 that several members of the West Maui Mission Station began to process sugar from native sugarcanes for their tables. By the 1840s, efforts were underway in West Maui to develop a means for making sugar as a commodity.

Starting in the 1850s, when the Hawaiian Legislature passed “An Act for the Governance of Masters and Servants,” a section of which provided the legal basis for a contract-labor system, labor shortages were eased by bringing in contract workers from Asia, Europe and North America.

It is not likely anyone then foresaw the impact this would have on the cultural and social structure of the islands. The sugar industry is at the center of Hawaiʻi’s modern diversity of races and ethnic cultures.

Of the nearly 385,000-workers that came, many thousands stayed to become a part of Hawai‘i’s unique ethnic mix. Hawai‘i continues to be one of the most culturally-diverse and racially-integrated places.

Historically Maui’s second largest industry, pineapple cultivation has also played a large role in forming Maui’s modern day landscape. The pineapple industry began on Maui in 1890 with Dwight D. Baldwin’s Haiku Fruit and Packing Company on the northeast side of the island.

One of the first hotels in West Maui was the Pioneer Hotel – founded in 1901. George Freeland arrived in the Lahaina roadstead on a ship that had just come from a long voyage through the south seas; he noted a need for a hotel.

It remained the only place for visitors to stay on Maui’s west side until the early-1960s. Tourism exploded; West Maui is a full-fledged tourist destination second only to Waikīkī.

Lahaina’s Front Street, offering an incredible oceanfront setting, people of diverse cultures, architecture and incredible stories of Hawaiʻi’s past, was recognized as one of the American Planning Association’s 2011 “Great Streets in America.”

For many, it’s more simply stated … Maui No Ka Oi (Maui is the best)

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Whales from McGregor Point-(cphamrah)
Whales from McGregor Point-(cphamrah)
Olowalu-Petroglyphs
Olowalu-Petroglyphs
Port-of-Lahaina-Maui-1848
Port-of-Lahaina-Maui-1848
Lahaina,_Maui,_c._1831
Lahaina,_Maui,_c._1831
Bathing scene, Lahaina, Maui, watercolor, by James Gay Sawkins-1855
Bathing scene, Lahaina, Maui, watercolor, by James Gay Sawkins-1855
Lahaina,_West_Maui,_Sandwich_Islands2,_watercolor_and_pencil,_by_James_Gay_Sawkins-1855
Lahaina,_West_Maui,_Sandwich_Islands2,_watercolor_and_pencil,_by_James_Gay_Sawkins-1855
Whale-ships at Lahaina-(vintagehawaii)-1848
Whale-ships at Lahaina-(vintagehawaii)-1848
Lahaina as seen from Lahainaluna
Lahaina as seen from Lahainaluna
Edward_T._Perkins,_Rear_View_of_Lahaina,_1854
Edward_T._Perkins,_Rear_View_of_Lahaina,_1854
Lahaina Courthouse-fronting beach-(now Lahaina Small Boat Harbor)
Lahaina Courthouse-fronting beach-(now Lahaina Small Boat Harbor)
Lahaina_from_offshore_in-1885
Lahaina_from_offshore_in-1885
Lahaina_Boat_Landing
Lahaina_Boat_Landing
Lahaina Harbor before harbor perimeter retaining wall built-ca 1940
Lahaina Harbor before harbor perimeter retaining wall built-ca 1940
Pioneer Mill
Pioneer Mill
Baldwin Packers Cannery (kapalua)
Baldwin Packers Cannery (kapalua)
Lahaina, Front Street 1942
Lahaina, Front Street 1942
Lahaina Roads
Lahaina Roads
McGregor_Point-Norwegian-Monument
McGregor_Point-Norwegian-Monument
Lahaina Tunnel Dedication (1951)
Lahaina Tunnel Dedication (1951)
Banyan Tree located in courthouse square in the center of Lahaina
Banyan Tree located in courthouse square in the center of Lahaina
Humpback_Whale-Maui-(Stan_Butler-NOAA)-WC
Humpback_Whale-Maui-(Stan_Butler-NOAA)-WC
1837 Map of the Islands; made by students at Lahainaluna School (Mission Houses)
1837 Map of the Islands; made by students at Lahainaluna School (Mission Houses)

 

Filed Under: Economy, General, Place Names Tagged With: Hawaii, Maui, Missionaries, Pineapple, Sugar, Visitor Industry, West Maui, Whaling

July 26, 2012 by Peter T Young Leave a Comment

Native Hawaiian Hospitality Association (NaHHA)

The Native Hawaiian Hospitality Association (NaHHA) was founded in 1997 by George S. Kanahele, Kenneth Brown and other Native Hawaiian professionals to address concerns about how Native Hawaiians and Hawaiian culture were perceived and represented in tourism.

They determined that, in order to have greater success in improving tourism and honoring Hawaiian culture and its people, they would need support; in 1997, they formed NaHHA, a 501 (c)(3) private nonprofit.

NaHHA advocates for the development and advancement of Native Hawaiians in tourism as the best investment in future leaders and in the perpetuation of authentic culture in the industry.

Working to better connect the Hawaiian community and the tourism industry, NaHHA has formed alliances with various Hawaiian organizations and nonprofits, artists and cultural practitioners, and with tourism associations, hotels and private businesses.

These connections and alliances have gained NaHHA recognition as lead agency for the Hawaiian Culture Initiative of the Hawai‘i State Tourism Strategic Plan.

In keeping with their mission, NaHHA recently completed a two-year train-the-trainer program to develop Hawaiians to provide cultural training and consultation.

Ola Hawai‘i, “Hawai‘i Lives” is NaHHA‘s educational program for today‘s ho‘okipa (hospitality) industry, for managers and employees who seek to have a better understanding of the Hawaiian culture.

While the curriculum is designed around Hawaiian values, it honors the cultural diversity of Hawai‘i.

Native Hawaiian culture not only lends fundamental value to Hawaii as a visitor destination but is exploited as a marketing theme in the selling of Hawaiʻi raising expectations that Native Hawaiian experiences are readily and easily accessed.

The reality is that visitors and locals alike are hard-pressed to find native Hawaiian cultural experiences.

Information that will connect them to authentic Hawaiian cultural experiences is difficult to access because it is not included in the mainstream visitor information programs.

NaHHA also sponsors Native Hawaiian Tourism Conferences and dialog with the goal to enable partnerships and inspire actions that result in:

• a greater collaboration between Hawaiian businesses/community and the visitor industry
• increased integration of Hawaiian culture in hotels and other businesses;
• practices that mālama ʻāina – care for our natural environment
• creative tourism, empowered communities and successful businesses

In 2006, while I was at DLNR, I had the opportunity to participate as a speaker at the NaHHA Native Hawaiian Tourism Conference.  The conference theme was, “Celebrating Hawaii’s Heritage – Sustaining Our Island Legacy.”

I clearly saw the opportunity for the State (and more particularly DLNR) to partner with NaHHA by focusing on cultural matters in the visitor industry venue.

The Hospitality Sales & Marketing Association International (HSMAI) awarded a coveted Gold Adrian Award to the Native Hawaiian Hospitality Association’s (NaHHA) Ola Hawai’i Manual.  (This is the largest and most prestigious travel marketing competition globally.)

Filed Under: General Tagged With: DLNR, Hawaii, NaHHA, Native Hawaiian Hospitality Association, Visitor Industry

Images of Old Hawaiʻi

People, places, and events in Hawaiʻi’s past come alive through text and media in “Images of Old Hawaiʻi.” These posts are informal historic summaries presented for personal, non-commercial, and educational purposes.

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